Gilbert is encouraging visitors heading to the Heritage District this holiday season to send a message of winter warmth to others – via postcard! This new campaign supports the public art initiative in Gilbert’s Heritage District, integrating Gilbert’s historic and cultural identity into public spaces.
The Hello from the Heritage District postcard project will feature five postcard mailing stations set up inside select downtown businesses with each station offering a different postcard that visitors can fill out and then drop in the mailbox for special delivery. The postcards all feature exclusive illustrations created in collaboration with the design team at Cactus Country. Depictions of different Heritage District locales and icons including the Water Tower, Heritage Marketplace, and Hearne Way are featured on the postcards which will be mailed in time to spread holiday cheer direct from Gilbert, Arizona this season.
Hello from the Heritage District Postcard mailing stations are located in the Heritage District at these businesses:
HD South Museum 10 S Gilbert Rd, Gilbert, AZ 85296
Joyride Taco House 302 N Gilbert Rd #101, Gilbert, AZ 85234
Joe’s Real BBQ 301 N Gilbert Rd, Gilbert, AZ 85234
Scoopwell’s Dough Bar 51 W Vaughn Ave #106, Gilbert, AZ 85233
Level 1 Arcade Bar 60 W Vaughn Ave #107, Gilbert, AZ 85233
The postcard stations all feature the new Heritage District wayfinding and placemarketing design that will be displayed on the new directory and character signs being installed later this year. The Town of Gilbert is set to soon complete the first phase of the Wayfinding & Placemarketing project that began in March 2023.
According to the Gilbert Office of Economic Development, 1 in 4 visitors to Gilbert will visit the Heritage District during their stay and in the last five years alone, nearly 27 million visits took place in the Heritage District.